Step 1: Access Google Analytics

First things first, head over to the Google Analytics website. If you're a returning user, you'll find this process a breeze. For the newbies, you'll need to create an account. Follow the on-screen instructions, and soon you'll land on a page that displays your Analytics accounts and properties.

Step 2: Navigate to the Admin Section

Once you're in, look for the 'Admin' button—this is your control center. Here, you'll see your Analytics account and properties. If you're new, you might see just one account, the one you've just created, without any properties.

Step 3: Create a Property for Autobidder

Properties in Google Analytics represent the different resources you want to track—like your website, a funnel, or in our case, AutoBidder. To create a property:

• Click on 'Create Property'.
• Name it (I suggest "AutoBidder" for clarity).
• Fill out the necessary business information.

Step 4: Set Up Your Property

After setting up your property, you'll need to add the specific link of your AutoBidder landing page. This ensures that the data collected is directly from your Autobidder platform.

Step 5: Find Your Tracking Code

Post-setup, you'll need the tracking code to link Autobidder with Google Analytics. You might see this immediately on the homepage, or you may need to:

• Go back to the 'Admin' section.
• Click on 'Data Streams'.
• Select the AutoBidder property you created.

Here, you'll find your 'Measurement ID' or tracking code.

Step 6: Copy the Tracking Code

Copy the tracking code provided. This is the key to connecting both platforms.

Step 7: Integrate with Autobidder

Now, switch over to your Autobidder account:

• Navigate to the 'Calibrate' page.
• Go to the 'Logic' tab.
• Toggle Google Tracking to 'ON'.
• Paste the tracking code into the designated field.

And voilà! Your Google Analytics is now connected to Autobidder.

Tips and Helpful Details About Google Analytics

• Understand the Basics: Google Analytics is a powerful tool that tracks and reports website traffic. It gives you insights into how users find and use your website, which can help you make informed decisions.
• Set Goals: Use Google Analytics to set and track goals. Whether it's a purchase, a sign-up, or a download, tracking goals allows you to measure the success of your business.
• Check Real-Time Reports: Keep an eye on your real-time reports to see immediate data on user behavior. This can be particularly useful after launching new campaigns.
• Audience Reports: Get to know your audience. Audience reports provide valuable data about user demographics, interests, and behaviors.
• Acquisition Reports: Understand where your traffic is coming from. Acquisition reports show you how users arrive at your site, whether it's through search engines, social media, or direct visits.
• Behavior Reports: Find out what people do on your site. Behavior reports reveal the actions users take, the pages they visit, and how long they stay.
• Conversion Reports: Measure the effectiveness of your funnels. Conversion reports track how well you're achieving your business objectives.
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Remember, integrating Google Analytics with Autobidder is just the beginning. The real magic happens when you start diving into the data and using those insights to refine your strategies.

If you have any questions or need further clarification, don't hesitate to reach out. I'm here to help you make sense of your data and ensure you're getting the most out of your digital tools.

Thanks for stopping by, and have a great day exploring your data with Google Analytics and Autobidder!